Build direct relationships with your customers by owning the customer journey and benefit from increased order values and brand loyalty.  According to The Drum, 55% of consumers prefer to buy from brands directly.

Tech Radar predicts that Black Friday will start even earlier and run even longer this year. Launch a Shopping campaign NOW and get $100 USD off your ad spend. Offer ends September 30th.

Best practices for your Black Friday ramp:

September/October:

• Set up a Shopping campaign. We have an easy one-click integration with Shopify, Magento and WooCommerce.

October/November:

• Increase Shopping budget if your metrics are being met or exceeded.
• Set up a Retargeting campaign and an Awareness campaign to create a full funnel approach.

November/ December:

• Campaigns are optimized and ready for full throttle with RoAS/CPA aligned for a successful BF/CM.

BlackFriday.com predicted that online Black Friday sales this year will grow about 20% and hit $17 billion. 

Start a campaign with SourceKnowledge today to get in front of your shoppers as they start their buying journey!